Google: the fashion label? A look at the Snap IPO, overcoming publishing disruption, the end of lawyers and a few books every entrepreneur should read.

This week - Google: the fashion label? A look at the Snap IPO, overcoming publishing disruption, the
Google: the fashion label? A look at the Snap IPO, overcoming publishing disruption, the end of lawyers and a few books every entrepreneur should read.
By Connected Paths (Riaz Kanani) • Issue #7
This week - Google: the fashion label? A look at the Snap IPO, overcoming publishing disruption, the end of lawyers and a few books every entrepreneur should read.
Riaz has spent 20 years in marketing tech - creating a global video advertising network, launching the first cinematic release of a movie online and scaling Silverpop’s marketing operations internationally. More here.
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Transforming publishing
It isn’t news that the publishing industry is going through a major period of disruption. The graph above shows the mix of revenue in the past few decades and it is not subtle. Wired looks at how the New York Times is transforming itself and growing its readership. Read more here
Om Malik, founder at GigaOm follows up the Wired article with a bit of analysis should you want to dig further.  More here.
Beware of the comment
In the past few decades there have been several startups focusing solely on user comments but seem to have either exited (and investment halted) or lost their way. Google has upped the ante though and has released a tool to weed out toxic online comments. Censorship or much needed relief? More here.
Fashion label Google?
With all the data Google has on you, they have shown that their engineers hold a rather niche area in fashion design. Partnering with H&M, they have created a dress. Yes that’s right. A dress. Using your data. More here.
Mind the lego!
Image by Maia Weinstock
Image by Maia Weinstock
Image by Maia Weinstock
Image by Maia Weinstock
Lego has been on a bit of a roll lately. Upping the ante with its new Boost kit which introduces programming to kids and allows you to interact with your creation via your phone. More here.
They have also released a new Lego set celebrating the female NASA pioneers. The idea came from Maia Weinstock, deputy editor of MIT News, as a part of a Lego Ideas competition. Read on.
Snap away
So the Snap IPO has happened. The stock soared 44% after the first day of trading so all is well right? 
There was plenty of negativity around the IPO with research from eMarketer suggesting that growth is not coming from the younger generations with older groups increasing and tuning in for the content.
Snap of course wanted to take attention away from its falling user growth and the impact from competitors copying its features and positioned itself as a camera company. It has released some spectacles in recent months but has no had enough runway to be able to IPO on the back of it. Its future focus is clearly on the potentially huge augmented reality market but can it pull that off as a public company? The New Yorker drills into more on why Snap is repositioning itself whilst the FT thinks people investing in Snap are foolish.

Goodbye lawyers?
JP Morgan has highlighted the dramatic change automation will have by discussing its COIN software that is doing in seconds what previously took 360,000 hours of work. Read more here.
#books
A focus on startups today following this week’s session on avoiding failure at Cass Entrepreneurs Network’s monthly drinks.
First up is Founders at Work written by Jessica Livingston co-founder of Y Combinator. Each chapter covers a multitude of startup hurdles, tribulations, failures and successes from founders of some of the world’s most prominent and successful startups and products. An excellent read.
Another amazing book is The Founders Dilemna. Written by Noam Wasserman, Harvard Business School Professor, it looks at the early decisions by entrepreneurs that can make or break a startup and its team. 
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Connected Paths (Riaz Kanani)
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